This worries me because there is a danger that people will be put off, not hooked, by spatial audio. Reality shows, that some titles sound worse as spatial audio than the original. But this is exactly how Dolby Atmos is advertised on Apple Music. That’s the only way innovation can happen.Īnd that’s not possible with the mindset that immersive 3D audio is automatically better than stereo. Simply to make sure that with 3D sound my enthusiasm can also reach the user. In this case, exceptionally also from colleagues. Is 3D audio really always better than stereo?Įven though I am probably one of the biggest enthusiasts in the field, I like to question my work. Let’s hear if the mixes will fall apart as mentioned in this article or it will catch on. 21/10: Apple Music just enabled head-tracking for Apple Air Pods Pro and Air Pods Max exclusivly.Other than iOS, there is also a cross-fade feature. 21/08: Apple Music is now also supported by Android. The ARKit (Augmented Reality Developer) stands on its own. For example, movies already work very well with the Airpods Pro*. But on the other hand, few can look behind the curtain and understand the added value.īecause the use cases for 3D audio make huge differences in how well the sound can be used at all. On the one hand, I think that’s great because it means my niche topic is gaining more and more momentum. But after getting lively feedback on LinkedIn, I want to show what exciting applications for Apple Music are and why Dolby Atmos Music doesn’t work so well (yet).Įveryone is talking about Apple’s spatial audio. Even though I love music, I know that 3D music is a huge unknown. Admittedly, I thought long and hard about joining the discussion.
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